LIVE coverage of the election results

Bangalore, 23^rd May 2008 :

Zee Kannada picks the best of both worlds – Information and Entertainment and will give its viewers the true sense of INFOTAINMENT.

The Karnataka state assembly elections have become a platform for political parties to prove their supremacy. No party/ candidate has left no leaf unturned while campaigning to ensure maximum publicity. Then why not cash in on the publicity!!!

Sunday, May 25, 2008 is the most crucial day in the states’ political affairs. It’s the final countdown, final counting day and announcement of the results. While every channel is busy seriously discussing who’s winning, who’s losing, what’s the future, Zee Kannada has planned to do the same but, with a difference. Clubbing entertainment with news, there will be a complete revolution in the history of election news bulletin. Along with political analysts, politicians and moderators, Zee Kannada will have two of the most entertaining and talented people of Karnataka. Popular comedians Sadhu Kokila and Richard Lewis will take the center stage to bring in that element of entertainment that is missing in most of the news based programmes.

That’s not all, the recent hype about the cheergirls has spread even to POLITICS. We will be having cheergirls in the sets to cheer every party. With Live news updates pouring in from the counting centers our entertainers will spice up the show with comedy, music, dancing and of course a lot of cheering. The jubilant mood of the show is infectious and will attract cross section of the family to watch the results together.

The 7 hour marathon LIVE coverage of the election results on Sunday, May 25 from 7.00am to 2.00pm on Zee Kannada is sure to bring in a new dimension to the world of election news coverage. The way the content shifts between political analysis and entertainment, is the key factor that will keep the viewers glued.

Cheer on the innovators !!!

Tv Guide: Check Programme Guide

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